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Hi, and welcome back to Line Sheet. Happy Father’s Day to those who celebrated in the U.S. on Sunday. I’m writing to you from a minibreak in Scandinavia, where the wood is bleached and the coffee beans are naturally processed. It’s a world away from West Hollywood and the upholstered-all-over Bird Streets Club, where one of my favorite wearers of The Row, Morgan Stewart McGraw, hosted friends on Thursday night. We then drove east to the Boy Smells + Interview party at Plaza Night Club on La Brea, another place I’ve obviously never been before. Wow, what a fun party, Mel Ottenberg, Themjeans, Karolyn Pho, and Emily Oberg were there—so was Esther Song!—everything Boy Smelled. (The line is mostly made up of scented candles.)
🚨🚨Programming note: My bud Jacob Gallagher is back on Fashion People tomorrow with a reaction to the surprise Alessandro Michele-Valentino lookbook drop (!), a readout from the men’s shows and much, much more. I know, I’m happy, too. Subscribe here. And keep those DMs and voice memos coming.
Today, along with a very special legacy media report (inside the Jane magazine reunion), I bring you my conversation with Reformation C.E.O. Hali Borenstein. Reformation is an anomaly: an affordable, trend-led brand with legit C.S.R. cred—that also happens to be owned by a private equity firm and is thriving (i.e., profitable). I hear so many majority-stake-gone-wrong stories in fashion, and of course, we can’t know how this one will end. But for now, it seems that Permira—which we know well from their dalliances with Hugo Boss, Valentino, and Proenza Schouler—made the right bet on Reformation. (And vice versa.) I hope you enjoy it.
Mentioned in this issue: Reformation, Hali Borenstein, Alessandro Michele, Valentino, Jane magazine, Shake Shack, Gucci, Sabato de Sarno, Lincoln Park After Dark, Hedi Slimane, Jane Pratt, Yael Aflalo, Permira, Abercrombie, Skims, Oscar de la Renta, Ozempic, Laura Kim, Fernando Garcia, Tim Blanks, Jose Criales Unzueta, Benetint, and many more.
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