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YouTube

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John Ourand • July 15, 2024

Zaz & YouTube’s Failed NBA Marriage

Warner Bros. Discovery is dead serious about matching Amazon’s $1.8 Billion NBA rights “C” package. But it will have to pull it off without YouTube TV, despite the latter’s courtship.
Julia Alexander • December 26, 2023
Paramount’s Sale, YouTube’s Trojan Horse & Netflix’s Next Gamble
Shari Restone’s media empire is worth more broken up into its constituent parts.
News, notes, predictions, and cautionary tales for the streaming industry in ’24.
Julia Alexander • November 14, 2023
The Apple-Amazon-Google Streaming O.S. Mega War
Neal Mohan, the C.E.O. of YouTube.
The streaming conversation is consumed with a juxtaposition of Max, D+, Par+, Peacock, and Netflix. But the tech companies are playing Vulcan chess with higher stakes.
YouTube C.E.O Neil Mohan.
Julia Alexander • October 24, 2023
Is the NFL on YouTube the Future of Sports?
YouTube TV’s investment in the Sunday Ticket bundle seems like merely the first step in Alphabet’s larger opportunity of turning the one-time hub of cat videos into the future home for all video—on mobile, sure, but also TV.
Israeli hits like ‘Fauda‘ are certainly finding new audiences in the U.S., but the foreign genre generally isn’t as popular as English language series.
Julia Alexander • September 12, 2023
Lost in Translation
As Hollywood engages in its grueling labor war, and production grinds to a halt, studios and streamers are turning to a workaround: internationally-produced scripted and unscripted series. Will it work?
WBD C.E.O. David Zaslav hopes CNN on Max can be leveraged to drive engagement and push audiences to other titles on on the streamer.
Julia Alexander • August 29, 2023
Zaz’s New CNN++
CNN, as we know it, may not make the transition to Max, especially as a 24/7 news source. It’s the perfect opportunity for WBD executives to reimagine the news product and format for a new generation.
YouTube C.E.O. Neal Mohan.
Julia Alexander • June 6, 2023
Is YouTube the Future of Streaming TV?
The least talked about video company is also the most popular, a veritable platform of platforms with billions of users, the one upon which all those other streamers rest.