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Baratunde on AI

Aravind Srinivas
Baratunde Thurston • May 5, 2024

Search and Destroy

A new wave of A.I.-assisted search products, like Perplexity A.I., have the biggest tech incumbents on their heels. Are we witnessing the birth of a new internet?
Baratunde Thurston • March 10, 2024
Hollywood’s A.I. Judgment Day
terminator 2 judgment day
A pre-Oscars report from the epicenter of the A.I. filmmaking revolution.
Baratunde Thurston • January 15, 2024
A.I. & Its Times
sam altman
On OpenAI eating the internet, the lawsuit heard ‘round the world, and a blueprint for detente with the media and entertainment business.
When Sam Altman’s OpenAI launched ChatGPT, it quickly became the leading brand for artificial intelligence. Is that singular reign is about to come to an end?
Baratunde Thurston • January 1, 2024
An A.I. Explosion & D.E.I. Blowback
Ten predictions for the new year, from internet enjunkification to LLM lawsuits, boardroom de-wokening, a green energy boom, and more.
Sam Altman’s OpenAI is a strange beast, with a Russian nesting doll structure containing a for-profit company inside a nonprofit organization.
Baratunde Thurston • December 3, 2023
Sam Altman’s Pandora’s Box
Reflections on the anniversary of ChatGPT: the Q star breakthrough, Altman’s ouster, A.I. red lines, and why capital is stronger than containment.
The threat A.I. poses to the livelihoods of Hollywood’s writers goes beyond the mere existential threat of being replaced by auto-generated text.
Baratunde Thurston • July 25, 2023
A.I.: A Hollywood Odyssey
There are ways that these tools can enhance storytelling, support labor, and improve the industry. But that has to be determined in collaboration—not by a handful of big tech companies dropping random, unvetted digital tools on an industry. Not again.
Tristan Harris, co-founder and executive director of the Center for Humane Technology.
Baratunde Thurston • May 29, 2023
The Case for (Temporarily) Unplugging A.I.
When I first heard calls for a pause on the development of advanced A.I., I was skeptical of the benefits. Now, I fear we are running out of time.
Writer, show creator, and WGA Negotiating Committee member Adam Conover shared a summary of the union’s proposals regarding limits on how artificial intelligence could be used.
Baratunde Thurston • May 14, 2023
Hollywood’s A.I. Art Heist Problem
News and notes on an industry reckoning with a creative and technological revolution.
Baratunde Thurston • March 19, 2023
A.I., SVB & “Woke” Finance Fears
Reflections on the new ChatGPT, “doughnut economics,” D.E.I. backlash, and what the right got wrong about Silicon Valley Bank.
OpenAI C.E.O. Sam Altman, announcing ChatGPT’s integration with Microsoft Bing.
Baratunde Thurston • March 5, 2023
Me, Myself, & A.I.
Billions of dollars are rushing into another high-tech hype cycle, this time around ChatGPT and other large language models. This time, it’s different.