'The Color Purple'
Scott Mendelson January 8, 2024
Is it fair to quantify the commercial value of a prestige film that disappoints at the box office without considering a potential streaming license as part of its gross?
Jenna Ortega at the photo call for "Wednesday" held at Hollywood Forever Cemetery on April 29, 2023 in Los Angeles, California.
Matthew Belloni January 5, 2024
Declining budgets, a potential Imax sale, more agency consolidation, a Netflix film reckoning, Fox’s humbling, Jenna Ortega’s rise and exit, and other hypotheses for another wild year in the entertainment business.
Timothée Chalamet, Denis Villeneuve and Zendaya promote the upcoming ‘Dune: Part Two’ during the Warner Bros. Pictures presentation at CinemaCon, the official convention of the National Association of Theatre Owners, on April 25, 2023, in Las Vegas.
Scott Mendelson January 2, 2024
Actually, the overall 2023 domestic box office was down just 20 percent (sans inflation) from 2017, despite 32 percent fewer movies, with a per-film average gross of $15 million, the highest since the Avatar-inflated 2009-10 calendar years. Maybe theaters just need more movies.
Margot Robbie in 'Barbie'
Scott Mendelson December 18, 2023
As the industry takes stock of a year that will fall short of $9 billion at the domestic box office, here are 10 rules that can help executives decide what movies to make.


Beyoncé in Tamara Ralph for the opening of night two of the Renaissance Tour at SoFi Stadium in Inglewood, California, on Sept. 2, 2023.
Scott Mendelson December 4, 2023
A subgenre of demographically specific movies, as exemplified by current hits featuring Beyoncé and Godzilla, used to be gravy for the theatrical business. Now it’s a necessity.
Brie Larson in 'The Marvels.'
Matthew Belloni November 20, 2023
In a perverse side effect of the streaming age, Hollywood seems unwilling to call a flop a flop. Instead, the question of what is “profitable” or “value-additive” has become convoluted—especially if it involves a pure-play streamer or a Scorsese movie.
Mission 7, Tom Cruise’s nearly $300 million-budgeted baby, is getting bumped from IMAX screens.
Matthew Belloni June 2, 2023
Cruise has been forcefully pushing exhibitors to put ‘Mission: Impossible’ ahead of Chris Nolan’s film on large-format screens after he lost three weeks of IMAX exclusivity in the first truly competitive summer for blockbusters since Covid.