Gap Inc.’s Posen Pill

Zac Posen
Posen’s main job, it seems, is serving as a sort of blanket spokesperson in New York for Gap and Old Navy, scoring New Yorker profiles and making TV appearances. Photo: Matteo Prandoni/BFA.com
Lauren Sherman
May 7, 2026

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Strikingly, there aren’t really that many American fashion brands left—at least not ones that people talk about. Most of the chatter around the Met Gala was about the big European luxury names, whose reliance on the North American market is greater than ever. As Emily Blunt’s Dior executive character said in The Devil Wears Prada 2, “Twenty years ago, a hundred-dollar handbag was considered a splurge. … Now, there’s housewives in Banff who wouldn’t dream of going out without one of our $3,000 totes.”

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