• Join Puck

    Directly Supporting Authors

    A new economic model in which writers are also partners in the business.

    Personalized Subscriptions

    Customize your settings to receive the newsletters you want from the authors you follow.

    Stay in the Know

    Connect directly with Puck talent through email and exclusive events.

  • What is puck? Newsletters Authors Podcasts Events Gift Puck Careers

Farfetch

Jose Neves

Over the Hills and Farfetch Away

The onetime red-hot luxury e-comm company has spent the past few years in the wilderness after a delisting and a bailout from Korea’s Coupang. With a drastic cost-cutting program in place and a newfound détente with its retail partners, is it finding a sustainable second life?
Malique Morris • April 7, 2026
Lauren Sherman & Sarah Shapiro • February 26, 2025
ShopMy’s U.K. Expansion & Walmart’s DOGE Jitters
Walmart
News and notes on the state of Farfetch one year after its acquisition by the e-commerce giant Coupang, ShopMy’s international ambitions following its successful $77.5 million Series B, and the real reason Walmart posted a disappointing sales forecast for the year.
Lauren Sherman • March 11, 2024
It Came From Carlos Place
mike ashley
Notes on the dreadful Matches bankruptcy, announced just three months after the Frasers Group acquisition, and what it means for the broader Matches–Farfetch–Net-a-Porter Axis of Incompetence.
Cassandra Grey
Rachel Strugatz • February 21, 2024
Grey Expectations
The latest plot twist in the Farfetch unwinding coalesces around Violet Grey, a once hot brand, and its innovative founder—and whether she has the will and ambition and cash to reclaim her old company.
jose neves farfetch
Lauren Sherman • January 15, 2024
So Farfetch Away
An examination of the online luxury retailer’s headaches—past and future—as it navigates the purgatory of Coupang’s bridge loan.
The luxury retailer Matches, once worth $1 billion, was bought by former Newcastle United owner Mike Ashley’s Frasers Group for $63 million.
Lauren Sherman • December 21, 2023
Matches on Fire & The Great Fashion Correction of ’23
Matches’ fire sale and Farfetch’s predatory bridge loan are the latest examples of a great industry-wide correction as egos, business models, and reality collide.
Perhaps now, with a new backer, Farfetch C.E.O. José Neves will do what everyone wants him to do: focus on making the marketplace business profitable.
Lauren Sherman • December 18, 2023
A Bridge Too Farfetch
Assessing the collateral damage and lessons learned—particularly that “winner-takes-all” nonsense—from Farfetch’s humbling: the delisting, the bridge loan, and failed Yoox Net-a-Porter merger.
Farfatch C.E.O. José Neves and president Stephanie Phair.
Lauren Sherman • October 19, 2023
Farfetch Dreams vs. Realities
Once upon a time, Farfetch seemed like the future of online luxury—and fabulous boutique brands and beauty and even a secondary market for sneakerheads. Is the YNAP deal its white whale, or the prelude to another public failure?
Paul Surridge, previously the creative director of Roberto Cavalli.
Lauren Sherman • April 3, 2023
Fast Fashion and the Furious
A final pre-launch preview of Line Sheet: celebrity stylist observations, Loro Piana murmurs, Alissa Zacharyology, Rickie De Sole’s wardrobe, and the latest theater of Farfetch and the online luxury wars.