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As gas prices spike and the war in Iran continues unabated, a seemingly silly verbal pissing match has engulfed the sports media business over the fate of the phenomenally lucrative—if slightly controversial—and ever-evolving 12-team College Football Playoff. SEC commissioner Greg Sankey catalyzed the feud months ago when he declined to support a push to expand the field to 24 teams. About a week and a half ago, Big Ten commissioner Tony Petitti sat with reporters at his conference’s spring meeting in Southern California and used the forum to advocate for that expansion. Petitti said that his conference schools have had “zero conversation” about expanding the CFP to 16 teams—a thinly veiled dig at Sankey, who supports the smaller expansion plan. Sankey followed up a week ago by noting that the Big Ten actually pushed for a 16-team tournament last year. “Positions seem to change a lot,” he said.