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Chris and Kevin Balfe’s Red Seat Ventures is one of those media companies that everyone knows, but whose business is still a bit hazy. Acquired by Lachlan Murdoch in 2025 as part of Tubi’s push into the creator space, Red Seat is ostensibly a multichannel network (MCN) for a new era of independent talent. Podcast hosts like Tucker Carlson, Megyn Kelly, Bill O’Reilly, and Piers Morgan were some of their early, attention-grabbing clients, but Red Seat Ventures works with other creators and brands, including the New York Post and Colin Cowherd, to grow their own businesses through advertising deals, live events, and any other avenue you can think of to make a modern media business work.