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Why Bryan Lourd Seized the Spotlight

Bryan Lourd in 2020
Photo by Taylor Hill/FilmMagic
Matthew Belloni
August 1, 2021

So I guess Bryan Lourd is now the unofficial Mayor of Hollywood? First the CAA co-chairman and his partners went public when WarnerMedia failed to give them a heads up before going day-and-date with the entire 2021 movie slate. And on Friday, Lourd dropped a doozy of a statement on Disney after his client, Scarlett Johansson, was called “callous” and insensitive to Covid concerns after suing over Black Widow’s streaming roll-out. After a career of mostly operating just to the left of the spotlight as his chief rival, Endeavor’s Ari Emanuel, basked in attention, Lourd has now positioned himself as the most powerful advocate for talent’s role in the streaming revolution.