Thakoon Panichgul x hommegirls
Sarah Shapiro April 29, 2025
Fashion entrepreneur/designer/publisher Thakoon Panichgul has been an editor, launched his own label, and founded a print magazine. Now he’s transformed a Manhattan dry cleaner into the first retail outpost for his label, HommeGirls, and is doubling down on analog treasures in a digital world.
Dries Van Noten mercer street new york
Sarah Shapiro April 25, 2025
A crop of contrarian retailers (Outline, HommeGirls, etcetera) are stepping back from (or doing away with) e-commerce, building their models around stuff you can touch, like physical stores and catalogs. Plus, a trunk show tour!
Sporty & Rich
Sarah Shapiro April 18, 2025
Notes on the evolution of fitness apparel beyond leggings and sports bras, the spike in high-end, non-tariff-related prices, and a Gen Z Sephora phenomenon.
Elliott Hill Nike
A frank conversation with retail analyst Simeon Siegel about the current anxiety and uncertain future of Nike, as the storied sneaker brand works to win back mindshare within our disintegrating monoculture.


Lindsay Lohan trucker hat 2003
Sarah Shapiro April 11, 2025
News and notes on the latest Gen Z retail trends, the NikeSkims partnership, and the rapidly shrinking market for wallets in an Apple Pay world.
2004 urban outfitters teen fashion
Sarah Shapiro April 8, 2025
Urban Outfitters’ parentco is more than the sum of its boho-cheap parts, with an incubator spinning off new, synergistically inclined businesses—like their new secondhand concept, Reclectic—to monetize more of the product life cycle, and of course, capture more customer data.
Jim Rosenfield
Sarah Shapiro April 4, 2025
Reflections on Jim Rosenfield’s agreeably bougie mecca for Bay Area fashion worthies and families on weekends, plus some informed speculation about what comes next.