Already a member? Log In

TV’s Globetrotter: Bela Bajaria

Bela Bajaria is responsible for dictating and overseeing Netflix’s industry-defining global content strategy.
Bela Bajaria is responsible for dictating and overseeing Netflix’s industry-defining global content strategy. Photo: Eugene Gologursky/Getty Images
The Editors
November 10, 2023

Any shortlist of Hollywood’s most important executives would be woefully incomplete without a nod to Netflix’s chief content officer, Bela Bajaria. After two decades at CBS and NBCUniversal, she joined the streamer in 2016 to spearhead Netflix’s charge into reality TV. Within a few years, her remit expanded to include all non-English-language programming. Now, Bajaria is responsible for dictating and overseeing Netflix’s industry-defining global content strategy.