Allbirds’ A.I. Pivot Is Not a Joke

Nadia Carlsten
Smartbird C.E.O. Nadia Carlsten Photo by Mads Claus Rasmussen / Ritzau Scanpix / AFP) / Denmark OUT (Photo by MADS CLAUS RASMUSSEN / Ritzau Scanpix / AFP via Getty Images
Ian Krietzberg
June 25, 2026

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It sounds like a B-plot straight out of HBO’s Silicon Valley: In April, Allbirds, the struggling shoewear company once favored by tech guys, announced that it was pivoting to A.I. and would begin buying up G.P.U.s. In hours, the company’s stock, which had once fallen so far it was in danger of being delisted from the Nasdaq, shot up 600 percent.