The art market is notoriously based upon sentiment. Sellers must believe there’s demand in order to put their art up for auction. Absent that proof, supply is constrained, and the auction totals fall. Conversely, if buyers think prices are too high, they hold back and sales totals can fall. And yet, the press routinely measures the market’s health by auction volume, which hardly captures the nuanced dynamics at play. So along with analytics firm ARTDAI, I worked to identify more relevant market indicators. In fact, I wanted to find metrics that would show the market’s true internal dynamics.
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