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The Luxury Marauders Take Milan

This year, the unparalleled design fair Salone del Mobile was nearly overtaken by luxury brands, Martha Stewart, and anyone hoping to capitalize on its moneyed clientele. After all, if you’re willing to plunk down six figures for a sofa, what’s a handbag or two?

Laila Gohar, Salone Milan
If you didn’t post food artist Laila Gohar’s carousel for Arket, with larger-than-life vegetables standing in for horses, did it really happen? Photo: Stefano Rellandini/AFP/Getty Images
Ingrid Abramovitch
April 28, 2026

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Last Monday evening—on the brink of the 64th edition of Salone del Mobile, and two days into my seventh pilgrimage to the Milanese furniture fair that has metastasized from trade show to design spectacle—I took my seat in a red silk-and-gilt box on the fourth tier at Teatro alla Scala. Even from that vertiginous perch, the excitement was palpable as the eminences of the global furniture industry filed in for the gala that kick-starts a week critical to this city’s economy.