A new economic model in which writers are also partners in the business.
Customize your settings to receive the newsletters you want from the authors you follow.
Connect directly with Puck talent through email and exclusive events.
A candid conversation with Sasha Issenberg, author of “The Lie Detectives,” about the new frontlines of the disinformation arms race, how Biden can win the meme wars, and why ivory tower panic obscures the distinction between internet bullshit and genuine threats.
When the journalist Sasha Issenberg published his book The Victory Lab, back in 2012, it was hailed as “Moneyball for Politics,” the definitive look at a new generation of operatives who were using statistical modeling and microtargeting to reach voters in new ways. Every smart person I know in politics has it on their bookshelf.
Sign up today to join the inside conversation at the nexus of Wall Street, Washington, A.I., Hollywood, and more.
Already a member? Log In
Exclusive to Inner Circle only
Enter your email for a free preview of Puck’s full offering, including exclusive articles, private emails from authors, and more.
You have 1 free article Left
To read this full story and more, start your 14 day free trial today →
Already a member? Log In
Enter your email to get access to one article and free previews of our private emails from Puck authors and editors.
Already a Member? Sign in
All of the insider knowledge from our top tier authors, in your inbox.
Already a member? Log In
You should receive a link to log in at .
You should receive a link to log in at .
Member Exclusive
Create a free account to preview Puck’s full offering, including exclusive articles, private emails from authors, and more.
Already a member? Sign in
You are logged into a free account as unknown@example.com
ENJOY 1 FREE ARTICLE EACH MONTH
Subscribe today to join the inside conversation at the nexus of Wall Street, Washington, A.I., Hollywood, and more.