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Oprah and Apple Are Splitting Up

Oprah Winfrey
Oprah Winfrey signed a mega deal with Apple in 2018. Photo: Steve Jennings/Getty Images
Matthew Belloni
September 24, 2022

Oprah Winfrey has been busy the past couple weeks promoting Sidney, the very good tribute documentary about Sidney Poitier, which she produced for AppleTV+. But behind the scenes, I’m told, Oprah’s relationship with Apple is changing. That big multi-year deal she announced in 2018 is ending, and Apple isn’t renewing. Apple confirmed the split to me but declined to comment, as did Winfrey’s rep.

The writing’s been on the wall for this one. If I asked you to name Oprah’s biggest moments over the past few years, you’d probably say the Harry and Meghan interview or the Adele special, both of which aired on CBS. She’s done a project for Smithsonian Channel, her popular book club is on oprahdaily.com and Apple Books, and she’s got all of those OWN shows.