FASHION
Rachel Strugatz
& Malique Morris
•
May 22, 2026
The Lauder-Puig Autopsy & Bad Bunny x Zara Momentum
With the beauty megamerger now dead on arrival, what led to its demise? Plus, an actually good celebrity fashion collab.
Luxury Fashion Has a Reddit Problem
Reddit, the platform that fashion brands have mostly ignored (and for good reason), is becoming a key source for how we learn about them in the A.I. era. Unfortunately, there may be no way to control the trolls.
Olivier Rousteing’s New Gig & The Chanel Consumer Index
The former Balmain designer with a loyal, if small, following may have found his next gig, but does it make sense? Plus, notes on the (relative) accessibility of Blazy's Chanel.
Malique Morris & Rachel Strugatz
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May 20, 2026
A Bizzaro Victoria’s Secret Collab & Everlane’s Rent Drama
The lingerie retailer has had success of late with a fairly obvious collab strategy, but an upcoming linkup is pretty out there. Plus, what does Everlane’s sale to Shein mean for its San Francisco landlords?
Rachel Strugatz
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May 20, 2026
Live and Let Lively
After the Baldonigate fallout, Blake Lively’s briefly hot Target haircare line, Blake Brown, is circling the drain—and its Italian partners want out. Finding a new operator may not be easy.
Malique Morris
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May 19, 2026
The One-Man War for Victoria’s Secret
Victoria’s Secret just escalated its proxy battle with billionaire Brett Blundy, an ugly fight over who’s done worse on sexual harassment. But the sideshow is distracting from a crucial point: The new Victoria’s Secret is working.
Lauren Sherman
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May 19, 2026
The Price of Marc Jacobs & What’s Really Gucci
After a rumored $1 billion sale fell through this winter, what was the final price for the soon-to-be-former LVMH brand? Plus a final readout on Gucci's Times Square blowout.
Malique Morris
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May 18, 2026
The Adidas-Satisfy Backlash & Chanel’s Momentum Gains
Why did the link-up between the upscale running brand and German shoe giant engender such hate? Plus: a closer look at Chanel’s pre-Blazy bump.
Lauren Sherman
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May 18, 2026
The Death of the Everlane Ideal
The irony of a self-styled “clean” fashion company selling to the apex fast fashion juggernaut has not escaped anyone. At the same time, there was probably no other alternative.
Lauren Sherman
•
May 17, 2026
Everlane Is Selling Out… to Shein
The Millennial D.T.C. company built a global brand based on sustainability and radical transparency. Now, after a years-long slump, it’s being acquired by one of China’s most notorious purveyors of ultra-fast fashion.
Lauren Sherman & Malique Morris
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May 15, 2026
The GQ Exodus & Yigit’s Landing
The latest staff shake-up of the Adam Baidawi era at Condé’s men’s mag. Plus, a beloved C.M.O. finds her new gig.
Lauren Sherman
•
May 15, 2026
The End of a Rent the Runway Era
C.E.O. and founder Jennifer Hyman almost singlehandedly made online fashion rental a thing. Now that she’s exiting, what’s next for the company that’s synonymous with the category?
Maya Tribbitt
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May 15, 2026
The Month in Shopping: Summertime Gladness
Under a cloud of economic anxiety, the latest shopping data shows that consumers plan to break out in fashion that feels comfortable, escapist, and faintly indulgent.
Salter Ego
Despite the industry’s love-hate relationship with licensing firm ABG, Jamie Salter’s company is an essential lifeline for certain middling, too-big-to-fail brands. But at what cost?
Lauren Sherman & Rachel Strugatz
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May 13, 2026
Fabrizio Freda’s Palazzo Intrigue & The Arnaults’ Korean Overture
An update on the former Estée Lauder C.E.O., who is living his best life in Milan, and the real reason the first family of LVMH is practicing retail diplomacy in Seoul.
Rachel Strugatz
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May 13, 2026
How Bobbi Brown Beat Bobbi Brown
A decade after exiting her original namesake brand, Brown has achieved an extraordinary second round of success with Jones Road without private equity, Ulta, or Sephora. It must be keeping the Estée Lauder Companies executives up at night.
Rachel Strugatz & Malique Morris
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May 12, 2026
More Goop Layoffs & A Victoria’s Secret Proxy Fight
According to sources, Gwyneth Paltrow’s lifestyle brand underwent another round of cuts this week. Plus, the latest on an Australian billionaire’s quest to shake up the intimates brand’s board.