THE LATEST ARTICLES
NEWSLETTERS
anna wintour karlie kloss
Lauren Sherman February 19, 2024
News and notes on the recent murmurs and micro-controversies emanating from the print, and print-adjacent, salt mines.
Guess co-founders, brothers Maurice and Paul Marciano.
Lauren Sherman February 15, 2024
The deal is set to be announced any day now—and a take-private of Guess may be part of the equation.
Thom Browne
Lauren Sherman February 15, 2024
A candid and efficient office chat with the tough-love, stubborn, very honest, and bullshit-free CFDA chairman and American fashion success story.
Tommy Hilfiger
Lauren Sherman February 12, 2024
This season, NYFW has been a study in juxtaposition between revival-seeking heritage brands, new cool brands, and very new brands that wish they were cool. Unfortunately, none answer the great Fitzgerald question about whether there are second acts in American life.


Zac Posen
Lauren Sherman February 8, 2024
The innumerable thoughts and open questions surrounding Zac Posen’s inexplicable appointment at Old Navy.
Demna
Lauren Sherman February 5, 2024
News and notes on all the gossip and musings and rumor-mongering animating the prelude to New York Fashion Week.
Julie Schott Brian Bordainick starface
Lauren Sherman February 1, 2024
A candid conversation with Julie Schott and Brian Bordainick, the serial beauty entrepreneurs, on the financing and brand strategy behind their zeitgeist-shifting, $90-million-a-year, pimple patch empire.
Hermès’ current C.E.O., the 53-year-old Axel Dumas, a sixth-generation heir.
Lauren Sherman January 29, 2024
Recent earnings and a particularly insightful analyst report underscore why Hermès stands apart from its peers in luxury.


‘Past Lives’ star Greta Lee’s red-carpet run was one of the more remarkable examples of brand building in recent history.
Lauren Sherman January 25, 2024
In an exclusive collaboration with Puck, Launchmetrics reveals what’s actually working, and not, in fashion marketing right now—celebrity campaigns, creative director appointments, influencer weddings (gross), and much more. You’ll be surprised.
The looming question is how badly Bezos’s Amazon wants to be become a player in fashion retail.
Lauren Sherman January 22, 2024
For the past decade, I’ve been trying to understand why Amazon, the ultimate brandless brand, keeps investing in fashion. Could the potential for a deal with Saks solve Jeff Bezos’s luxury problem?
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